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Examples
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New brand platform workshops
Examples; A series of workshop with the Swedish employers' organisation Almega focusing on understanding and implementing their new Brand platform.
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Heritage, Values and Personality workshop
Example: Hands-on workshops with Ingka Centre Group colleagues in three locations.
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Business Plannning
Example: Business planning IKEA Chile.
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Tone of voice workshop
Examples; The IKEA marketing team and their agencies in UK.
The communication team of Almega - a Swedish employers organisation.
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New market workshop
Example; Introduction of the IKEA Brand when starting up in a new market, Mexico.
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Marketing and Communication program
Example; A one year development program for IKEA teams in Kuwait, Jordan and Morocco.
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